Senior Backend Engineer (Ruby on Rails) - Remote
Published on January 20, 2025
Persado is reinventing digital marketing creative by applying mathematical certainty to the words we use in marketing communications. Words, after all, are the foundational DNA of marketing. By unlocking the power of words, companies win every digital marketing moment, experiencing dramatic new brand engagement and revenue performance across every channel.In an era where marketing budgets have hit the wall and digital marketing creative is underperforming, Persado is empowering companies to break out of this “confidence crisis” by shifting digital creative from subjective “guesswork” to science. The Persado Message Generation Machine keeps companies from falling behind by using mathematical certainty to inform their brands and instill confidence they are making every word count, across each customer journey, and every channel.Forward-thinking CMOs and marketing executives [from companies like Citi, Dell, Gap, Google, Vodafone] rely on Persado to continuously outperform by using words as a new source of value and differentiation, driving up to a 30 X ROI across all of digital marketing and multiplying the impact of existing investments.
Who We Are
Persado provides the only Motivation AI platform that generates personalized communications at scale, inspiring each individual to engage and act. Many of the world’s largest brands, including Ally Bank, Coach, Dropbox, Kate Spade, JP Morgan Chase, Marks & Spencer, and Verizon, rely on Persado to engage customers across their journey, from acquisition communications to online cart conversion. Persado’s Generative AI for the enterprise is trained on more than 100 billion digital business language impressions across industries, enabling marketers to motivate customers and drive significant business value. Persado has been recognized by CB Insights as the top Leader for Generative AI Text Content Generation.
Persado provides the only Motivation AI platform that generates personalized communications at scale, inspiring each individual to engage and act. Many of the world’s largest brands, including Ally Bank, Coach, Dropbox, Kate Spade, JP Morgan Chase, Marks & Spencer, and Verizon, rely on Persado to engage customers across their journey, from acquisition communications to online cart conversion. Persado’s Generative AI for the enterprise is trained on more than 100 billion digital business language impressions across industries, enabling marketers to motivate customers and drive significant business value. Persado has been recognized by CB Insights as the top Leader for Generative AI Text Content Generation.
As an employer, Persado is committed to creating a place where everyone’s unique perspective is valued. We understand that our team members and our inclusive culture are what make Persado special. Persado is proud to be named on Fast Company’s World’s Most Innovative Companies list in 2020 and Built In’s Best Places To Work in 2021, 2022 & 2024.
What We Are Looking For
We’re seeking a Senior Backend Engineer (Ruby on Rails) with at least 5 years of experience on large-scale projects to join our vibrant Engineering team. This is primarily a backend-focused role, so your main goal will be designing and building robust APIs, services, and data-driven solutions. However, if you’ve got React experience or the willingness to learn React, that’s definitely a bonus! The role can be based in Greece or any country in the EU. ✨
What You Will Work On
- Be part of a fun, diverse, and like-minded developer team that thrives on innovation and knowledge sharing
- Own the Backend: Develop new features, optimize existing services, and maintain critical APIs in Ruby on Rails
- Collaborate closely with our Product, Data Science, and Design teams to build well-researched, high-impact features—our devs have plenty of product ownership!
- Partner with QA & MLOps to ensure our applications stay reliable, scalable, and efficient
- Solve challenging technical problems and work with complex data to deliver seamless user experiences
- Mentor junior engineers (and keep learning a ton yourself!)
- Dive into internal meetups and discussions on a variety of software engineering topics
- Leverage online resources and courses—we support continuous learning and growth
- Have a structured career development path – check out our Engineering Job Ladder.
What You Bring
Backend Focus
- Ruby on Rails Proficiency: At least 3 years of hands-on experience with Ruby on Rails
- Relational Databases: Strong SQL skills (e.g., PostgreSQL) and experience working with complex schemas
- API & Microservices: Familiarity with architecting RESTful APIs, microservices, or asynchronous backend systems
- Testing Enthusiasm: Experience with TDD, RSpec, or similar testing frameworks is a plus
- Performance Mindset: Understanding of scalability, performance optimization, and security best practices
(Awesome) Bonus Points
- React Know-How or Willingness to Learn: Familiarity with React, JavaScript, or TypeScript can help you collaborate across the full stack
- UI Collaboration: Interest in or experience with bridging backend services to polished front-end experiences
What We Offer
Achieve your life goals and work goals at Persado
- Persado’s hybrid working model empowers both remote and in-office work equitably
- Competitive & Equitable Compensation: We believe in fair pay and reward excellence
- Generous Benefits Packages: Offered globally
- Retirement Support: 401k matching (USA) or Pension Scheme (certain EU locations)
- Professional Growth: Dedicated enablement and training teams, on-demand tools, and resources ⚡
- Employee Enrichment Fund: Pursue a passion or upgrade your home office
- Structured Onboarding: Confident start, long-term success
- Career Development: Clear paths for mobility, continuous feedback loops, and performance management
- Learning Resources: Online subscriptions, technical books, and courses
- Flexible Time Off: Including Summer Fridays and a one-week Winter Holiday Break ☀️❄️
- #PersadoCares: 2 paid Volunteer days per year and charitable donation matching
- Diversity, Inclusion & Belonging: Culture month celebrations, commitment to bias-free recruitment, community ERGs, and more
Valuing diversity at Persado means recognizing and respecting human differences and similarities. Persado is committed to diversity with respect to all aspects of employment. All decisions regarding recruitment, hiring, promotion, compensation, employee training and development, and all other terms and conditions of employment, will be made without regard to race, religious beliefs, color, gender identity, sexual orientation, marital status, physical and mental disability, age, ancestry, or place of origin.
Ready to shape the future of Motivation AI with us? Submit your CV (in English) and let’s build amazing backend solutions together! 🚀
#LI-VA1 #LI-Remote
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